Why YouTube?
- More than 2 billion users sign into YouTube every month and more than 1 billion hours of video are watched every day.
- Every month, more than 2 billion people log on to YouTube, watching more than 1 billion hours of video.
Viewers say they are twice as likely to purchase something they saw on YouTube.
Over 70% of viewers say YouTube helps them become more aware of new brands.
Viewers are 4 times more likely to visit YouTube to learn about a company, product, or service than they are to use other platforms
Here are some benefits of running a YouTube ad:
- Connect with your audience: video ads help you connect with your potential customers in a memorable way
- Reach the right audience: reach your customers on YouTube by location topics, keywords, demographic
Types of YouTube Video Ads
TrueView in- stream ads (Skippable Ads)
When to use this ad format:
To promote video content alongside other videos on YouTube and partner sites and apps
How does it work:
Your video ad plays before, during, or after other videos. After 5 seconds, the viewer has an option to skip the ad
Where the ad appears:
YouTube videos, and Youtube’s partners sites
How you’re charged:
You pay when a viewer watches 30 seconds of your video (or the duration if it’s shorter than 30 seconds) or engages with your video, whichever comes first.
In-feed video ads
When to use this ad format: To promote a video in places of discovery:
- Next to related YouTube videos
- As part of a YouTube search result
- On the YouTube mobile homepage
How does it work
Your ad consists of a thumbnail image from your video with some text
Where the ad appears
- YouTube search results
- YouTube video suggestions
- Video plays on YouTube watch or channel page
How you’re charged
You’ll be charged only when viewers choose to watch your ad by clicking a thumbnail
Bumpers ads
When to use this ad format
To reach viewers broadly with a short, memorable message.
How does it work
Bumper ads are 6 seconds or shorter and play before, during, or after another video. Viewers do not have the option to skip the ad
Where the ad appears
- YouTube videos
- Partners' sites, games, and apps
How you’re charged
Bumper ads use target CPM (cost-per-thousand impressions) bidding, so you set how much you’re willing to pay every thousand times your ad is shown
Non-skippable ads
Non-skippable ads are short in-stream video ads that play before, during, or after another video. The video must be between 6 and 15 seconds, and viewers don’t have the option to skip your ad
When to use this ad format
To reach viewers with your entire message
How does it work:
Non-skippable in-stream ads are between 6 and 15 seconds and play before, during, or after another video. Viewers do not have the option to skip the ad
Where the ad appears
- YouTube videos
- Partners' sites, games, and apps
How you’re charged
Non-skippable ads use target CPM (cost-per-thousand impressions) bidding, so you set how much you’re willing to pay every thousand times your ad is shown
We choose the right people to show your ads
You don’t need to get your ads Infront everybody, we will target people who likely to be interested in what you over, they are all in YouTube.
With us you decide who sees your ads
Location
Where is your customer located? Around the corner or around the world, you can show your video ads to a whole country or just a town — or a combination of both.
Demographic
Who is your customer? YouTube viewers come from all walks of life. Think about the age, gender, parental status and household income of your customers.
Interests
What's your customer into? You'll be able to choose from over 100 interests to narrow in on specific customers. Mix and match interests to tailor who you reach.
Let us help you to find your customers on YouTube
Our team of professional experts is fully ready to assist you