Why Branding Matters
Branding is the gateway to success. Businesses that understand the strategic importance of branding, and build a foundation with thoughtful strategy get profitable long-term bonds with customers and gain a competitive edge.
Smart Marketing, as a digital marketing and branding agency, offers professional services such as corporate identity designs and full graphic design to assist businesses in establishing their brand positioning in their target industry through our branding experts.
We provide a wide range of branding services from research and strategy, logo design, advertisements, brochures, presentation folders, trade show booth displays, character design, corporate packages, full branding guidelines to get a great visual identity and develop social media & digital marketing strategy that aligns with the company’s brand identity through our talented team and branding experiences.
It is essential to have a brand design with a consistent look and feel across all customer touchpoints to ensure effective marketing that drives results. We are here to help you achieve that.
- Modern and creative logo for your business
- Branding that empowers you to stand out from the crowd
- A strategic approach towards brand redesigning
Our Branding Services Include
- Brand strategy
- Brand guidelines
- Logo design
- Business card design
- Letterhead and envelope designs
- Sales and presentation folders
- PowerPoint templates
- Social media designs
Our Branding Design Process
Our comprehensive branding strategy ensures a perfectly crafted brand for your business
Research is an essential step in the brand identity design process. We must have a roadmap to design the overall look and feel of your brand, and logo. Research helps us immerse into the future of your business and its brand and understand the features, which may influence its success. We will ask you questions about your history, audience, and future goals. for discovering your competitors and performing a full SWOT analysis of your business
We are going to work up 2-4 logo concepts that make sense and perfectly match the direction we have established in the discovery phase of the identity design process. You will be able to review the selected concepts and give feedback that we’ll incorporate in the next step. We present concepts as separate elements (logo design, fonts, color scheme, etc.). Based on the client’s feedback, we refine the chosen idea until the final approval is received
When the logo is ready, and the client chooses the color palette, it’s time to unite them into a harmonic corporate style and show the world your excellent brand identity. We can build and present your brand through different elements like:
- Business cards & letterheads
- Envelopes & folders
- considering your brand elements on social media
We finished the artwork. The visual material is complete. The last task for us is to make sure that our client will use all the assets properly. Brand guidelines provide instructions about right and wrong ways to use the graphics created for the brand. Traditionally, the process involves explaining the idea of standing behind the logo and presenting a range of corporate colors to be used for different purposes. It can be useful to demonstrate examples of incorrect usage to avoid poor visual performance.
Now that your corporate identity is ready to show the world how wonderful you are, we will apply our experience to all points of your visual communication. Starting with your brochure, advertisement, website, and across all your media. We will create the material of your brand in harmony with your core values and project your voice in an increasingly crowded marketplace.
So, if you’re looking for professional Branding Designs,
get in touch with us